CES 2011: LG Unveils 'World's Thinnest' Smartphone
LAS VEGAS-- LG Electronics today rolled out the LG Optimus Black, a new Android-powered smartphone it claims will be the world's thinnest smartphone with a width of just 9.22 millimeters and weighing in at just 109 grams.
Company officials at the 2011 Consumer Electronics Show said the Optimus Black will also feature an exceptionally bright 4-inch NOVA display that offers 700 nits of brightness and reduces power consumption by 50 percent during typical indoor use compared to a conventional LCD display.
It will initially run Google's (NASDAQ: GOOG) Android 2.2, or Froyo, mobile operating system, the mobile OS that recently knocked Apple's iOS from the top spot among new smartphones sold.
Optimus Black, which will be available sometime in the first half of 2011, will eventually upgrade to Android 2.3, aka Gingerbread for full video telephony features and applications.
"We are excited to introduce this stylish new Android smartphone and expect the LG Optimus Black to play a key role in the mobile market," Dr. Jong-seok Park, president and CEO of LG Electronics' mobile unit, said. "LG Optimus Black reflects our core strengths of advanced technology, in both display and design, offering the worlds brightest screen and the worlds slimmest design in an attractive and smart package."
Later this week, LG is expected to reveal its entrée into the tablet PC fray as well as new LTE-based 4g smartphones to compete with manufacturers like HTC, Motorola and Samsung.
Company officials said Optimus Black's UI 2.0 will let users check their text messages, emails and voice message from a locked screen with a single finger tap and its so-called Gesture UI will let users lift, shake and tap the smartphone to take calls, fire up the camera or listen to music.
It also will include something called Wi-Fi Direct that enables "quick and high-quality" data transfer between mobile devices.